Innovators tend to have mentors in college. Good grades, not so much.

Demand for innovation is at an all-time high. Innovation is now recognized as being key to economic growth strategies in the United States, Canada and countries in the European Union.

As a result, there is an increased need to understand what drives innovation. Certainly traditional research and development, funded by both the private and public sectors, continues to remain a primary source of new ideas and products. But innovation demands innovators.

So where do innovators come from? And how do they acquire their skills?

One place — perhaps among the best — is college. Over the past seven years, my research has explored the influence of college on preparing students with the capacity, desire and intention to innovate. …

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Innovators tend to have mentors in college. Good grades, not so much.