An interview with Jim McGinnis, currently VP at Intuit and the former EVP/GM of Activision (a leading gaming company), VP of Marketing at PepsiCo, and Marketing Director at Procter and Gamble. The interview is part of a “CMO Insight Series” deisgned to gain unique perspective on what it is like to be a contemporary marketing leader. - Source
Why Marketers Need To Move Faster
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